As I completed my sophomore year and headed home for the summer, I was excited about the opportunity to begin working with the team at RyTech. As a company with a focus in the creation of custom digital marketing, I was ready to put my skills from my Communication Integrated Marketing courses to use and learn some new ones along the way.
RyTech has given me the chance to delve into meaningful work with social media, content creation, and website development. Throughout my summer internship experience, I have worked on client accounts writing weekly blogs on an array of topics. I have worked on new technology platforms to help with the maintenance and development of website projects. I have learned the art of crafting a tweet and posting on Instagram, Facebook, and LinkedIn to reach a targeted audience. Under the mentorship of the RyTech team, I learned the value of adding digital marketing to a business strategy.
From the beginning of the interview process, I was impressed by the driven nature of the company. I have seen the entrepreneurial energy lead the company to great growth and success this summer. Simply being a part of the office, sitting in on team meetings, being a part of input sessions, and hearing the everyday conversations was a learning experience in and of itself. Through the everyday tasks that the RyTech team performs, I see their close attention to detail and care for their partners first hand. They provide a sort of hospitality and thoughtfulness, both to their partners and co-workers, that is unique to their team.
At the beginning of the summer I set a goal to learn techniques for developing digital marketing solutions, particularly with social media, content creation, and website development. As my internship with RyTech comes to a close, I am proud to say that with the help of the team, I accomplished this goal. I would like to thank the team for welcoming me and providing me with the opportunity to truly experience a slice of the digital marketing world! I have learned both industry and life skills that I will use as I continue my college career and will attribute to RyTech for many years to come.