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Learn @ RyTech

LinkedIn Profile Tips & Tricks

3/24/2015

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Do you have a LinkedIn profile that you’re wondering how to improve? Well, here are some ideas for your LinkedIn profile to better represent you!

Make sure you have GREAT headshot. This visual impact could be the first impression that someone makes of you. Invest in the time and money to have a professional headshot taken so that you’re best representing yourself! Mine was taken by Bob Briskey at Bob Briskey Photography. I’d highly recommend him and his company.

Your professional headline… doesn’t have to be only your title. Think about how you can categorize your work and profession. It’s what your contacts or potential contacts will see first. That’s why mine isn’t “President at RyTech, LLC” because a potential contact might not know what RyTech is or the type of services offered.

Your summary...  should be written in the first person. Remember, this isn’t a resume and is still social media. So, write your summary as yourself! Don’t be afraid to boast your talents and include what separates you from others.

Your experience… should be all inclusive and show what you have done. Don’t just list titles and companies. Go further and either write a summary statement about your work there and your position OR bullet point a list similar to a resume. This is important to show your unique and valuable skillset.

Some other key pointers:
  • Don’t be afraid to ask for recommendations from your colleagues, clients, or friends who can speak to your work.
  • Highlight your nonprofit and community service and volunteer work to show you’re willing to go above and beyond.
  • Promote your education; this is important as people search for others who attended the same college or university when searching for an additional service provider or employee.
  • Connect with the right people in many different markets. Check out my LinkedIn profile and request a connection.
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How to Leverage Your Company’s Facebook Page

3/20/2015

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I’m often asked about what to do and what not to do on a company Facebook page from larger companies to local retailers and everywhere in between. There is a lot to know about the idiosyncrasies of Facebook and business pages, but what it all boils down to is content, posting, and engagement.

That being said, before going any further, take note: MAKE SURE YOU CREATE A BUSINESS PAGE and NOT A PERSON!

COMMIT
If your company commits to being on Facebook, then you also need to commit to being on Facebook and utilizing the platform. Simply put: I’ve seen too many brands and companies have a static Facebook page that simply generates postings, but doesn’t communicate with followers who comment or message the page. If you have a Facebook page for your company, then you need to use it as a two way communication platform. You cannot simply rely on posting content and forgetting about it. Be proactive and reactive at the same time!

GENERATE
Now that you decided to commit to using Facebook for your company, you need to generate content for your audience. You should commit to generating content at minimum three times per week to grow your audience, interact with them, and provide additional insight. Don’t be too sales-y on Facebook; generate a mix of content that provides product or company updates, highlights staff or customers, and promotes the brand throughout the Internet.

ENGAGE
Focus on engaging your audience, not simply selling to your audience. Facebook users want to engage with you, learn more information about your company than they would by visiting your website or reading an email about you. Give them insider information about your company; perhaps an employee spotlight or a Facebook only deal. Run special contests for Facebook users only who mention your page in a post, comment, or share your status or page with their own friends. This engages your followers to be more proactive.

We have a number of years of experience running company Facebook pages on our client’s behalf. Contact us if you’d like more information, pricing, or consultation on your Facebook page strategy.

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RyTech is Pleased to Introduce Mike Voss

3/16/2015

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Mike Voss will be working with RyTech clients on their in-home and in-business IT support needs as well as assisting with some SEO services. RyTech looks forward to working with Mike and introducing him to our clients.

A Little About Mike

IT Support Services
Born and raised in Elmhurst, Mike attended Visitation, Nazareth Academy and graduated with a B.S. in Information Technology from University of St. Francis. 

Mike has passion for the latest innovative ideas in the field of technology. 

Previously, Mike worked IT Support for Fortune 1000 company, The Hub Group, Inc. in Oak Brook, IL.  Also, he has experience supporting technology in education working in technology departments at Districts 181 (Hinsdale) and 99 (Downers Grove).

His experience includes, but is not limited to, desktop/laptop support, remote support, tablets, iPads, mobile devices, Windows and Mac operating systems, network issues and 1:1 Chromebook initiative for 2,000+ students.

Mike enjoys building relationships with clients and assisting with all technology needs. 

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Do I need to Protect My WiFi?

3/11/2015

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YES! Long and short of it…. Absolutely! There is no reason to leave your wireless network unprotected.

By protecting your wireless network with a secure password, you control who has access to the resources included on the network - laptops, desktops, mobile devices, printers, servers, etc.

This is important for two reasons:
  1. No one can impersonate you by picking up your home’s IP address and transmitting information as if they were a device owned by you.
  2. You prevent hackers and identity thieves from stealing private information from you because of the extra layer of security placed on the network.



Securing your wireless network is an easy solution and only takes a few steps:
  1. Connect to your wireless router using the IP address.
  2. Click on the wifi settings.
  3. Add a WPA/WEP (try to use letters and numbers, maybe even a special character)
  4. Confirm Setting Changes/Submit
If you need assistance with changing your wireless password or setting it up for the first time, let us know!
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La Grange, Illinois 60525
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