AuthorAshley Anderson, Social Media Associate “It’s no longer a matter of discussion whether a nonprofit organization should be active on social media networks—because they should. That is, if they want to keep up.” A 2018 study done by Donorbox concludes that nonprofit organizations need to keep up with social media trends in order to connect with their audiences in a way they never have before. A few social media tactics that nonprofits should be using include keeping consistent with messaging, making sure to showcase the impact of their organization, and making sure they connect with their audience. However, many nonprofits struggle to keep up with the changing social media trends. In this article, we lay out a few social media mistakes that every nonprofit should avoid. 5 COMMON MISTAKES NONPROFIT ORGANIZATIONS MAKE ON SOCIAL MEDIA
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