When choosing your domain name, there are a couple of items to keep in mind. First, it’s best to ensure that your domain represents your business entity. Additionally, some quick tips: keep it to two syllables, if possible, and choose a domain that is easy to say and doesn’t require you to spell it out constantly. That will get old fast, especially as you link your business email address to your new domain. There are myriad of domain registrars available for you to find the domain that is most suitable to your business.
Once you’ve chosen your domain, move on to creating the website and make sure that you include some basic information. You need to include a basic overview of your business, how people can contact you, and a picture and/or video.
A major point to consider: your website is often the first impression that your company will receive from a potential customer, client, or business associate. It needs to be continually up-to-date, be correct, and grab the end user’s attention immediately. Make sure to make that lasting impression to keep them coming back for more!
A while ago I wrote about redoing a website, but for new businesses, this advice also comes into play. Read about some things to consider as you develop your website.