Maddie Falk

Social Media Associate

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Maddie graduated from UW-Madison in May of 2020 with a degree in Communication Sciences and Rhetorical Studies. Maddie has experience defining and executing paid media campaigns and creating weekly organic content for different social media channels.

What are your main responsibilities at work? 

Developing and publishing weekly content across different platforms to help clients cultivate an engaging social media presence.

What is your favorite part of your job?

That everyday offers the unique opportunity to explore the nuances of different industries.

If you could only listen to one album for the rest of your life, what would it be?

The Score by Fugees

Night owl or morning person?

A night owl desperately trying to become a morning person.

Favorite holiday and why?

New Year’s Eve...it's always fun sharing a toast with friends and family to the possibilities of a new year (hopefully 2021 lives up to what 2020 didn’t).

Dogs or cats?

Cats don’t like me so by default, dogs. I have two springer spaniels that I adore and their high energy always keeps me going.

How would your third-grade teacher describe you?

Creative and shy.

What's your favorite famous or inspirational quote?

“Normality is a paved road: it’s comfortable to walk but no flowers grow”

If you had an extra hour in the day, how would you spend it?

Trying out new recipes--I love to cook!

How would you describe your perfect Sunday?

Biking around Lake Monona or grabbing brunch with friends.